Transitions Optical
The campaign below was used to bid and win a social media campaign with Transitions Optical. The company was bought during the project and our project was cancelled in the interim.
Understand the brand
As a freelance partner, it is our job to listen and learn your brand from the inside out. We deliver results that reflect the tone and brand guidance you have built. With Transitions, we needed to show glasses that transition from inside to outside, from work to party with ease.
Project execution
Along with photogragher Jeff Fay, Anngenuity played the role of Art Driector and Creative Director to create a strategy, story board and plan to deliver the project on time.
Complication to clarity.
The work behind the scenes is complex and detailed, which in the end results in simple and clear customer-facing messaging. We take a lot of care and time to create exactly was is needed to get your clients attention.